
The last two decades have seen a dramatic shift in how the construction industry
approaches project delivery. Design-bid-build was once the norm, now owners in
both public and private sectors are evaluating alternative project delivery
systems like design-build.
Proponents of design-build argue that it saves time and money, increases the
focus on quality, and reduces administrative burdens and costly
miscommunications. In the design-build method the owner contracts with a single
entity to provide architecture/engineering design services and construction of a
project. In the traditional method of design-bid-build, an owner contracts with
a design firm to provide plans and hires a contractor to construct the project.

Industry Grabs on to Trend
According to the Design-Build Institute of America (DBIA), in the last 20 years
the percentage of non-residential projects delivered through design-build has
climbed from single digits to more than 30%. Richard Belle, editor of the
association’s newsletter Design-Build Dateline, says DBIA predicts that figure
will reach between 40% and 50% of all projects in the next decade.
For design-build to really explode Belle feels some hurdles in both public and
private sectors must be overcome. In the public arena, some state governments
don’t recognize design-build as an acceptable approach, or they govern it
restrictively. On the private side, a lack of familiarity keeps some owners from
considering it.
Ron McKenzie of the McKenzie Marketing Group, Inc., agrees. As a licensed
architect and a consultant to contractors McKenzie recognizes the significance
of design-build. “All facets of the construction industry have either adopted
design-build in part or have looked at it closely. For owners it means a better
building team. They want to talk with the people who are actually going to build
the building, so project superintendents and project managers are now part of
the interview process. The result is the project gets built faster and on
budget. More importantly, there is better control, higher quality, increased
safety, and a softening of the historically adversarial relationship between
architects and contractors.” Metal Contractor Prefers
Design-Build
Dale Reiser, president of Professional Building Services (PBS), in Crete, Ill.,
says design-build is a great fit for his work on small- to medium-sized
commercial, industrial and institutional projects. PBS is a design-build
contractor focused on modular and pre-engineered metal building construction. It
employs pre-engineered systems on nearly 90% of its design-build projects,
including sports complexes, churches and multi-story office buildings.
“By using the design-build method we’re bringing pre-engineered construction
into areas where conventional construction is usually expected. For owners, this
creates greater economy and flexibility, even great aesthetics,” says Reiser.
“If we can get in at the beginning of a project and show how pre-engineered is
cost effective, the owner usually goes with it. If we come into a project later
that was already specified for traditional systems, it never changes to
pre-engineered because the design is too far along.”
Reiser says design-build is not for all contractors. “It is a tough transition
for companies to go design-build. It means getting really involved in business
relationcircle ships and taking on the design segments of a business.
Contractors who build pre-engineered structures need to recognize the value of
design-build. Many of them are still just asking for plans. They need to start
building relationships before that.”
When design-build works, says Reiser, it offers more than simply building a good
project. “It’s important that the owners see the value of a company that builds
a relationship from the beginning. We give the owner true costs upfront and set
a realistic timeline. And because design-build allows fast tracking on more
projects, the owner can save on interest and bring in revenue sooner.”
Some Architects Encourage the Process
Carey McLeod, principal of the architectural/engineering studio of AC Martin
Partners, Inc., Los Angeles, identifies other benefits of the process.
“Design-build means reduced risk and collaboration from an earlier point with
the builder. When the contractor takes the reins as the financial responsibility
of the project, they bear the burden of that risk. Everybody is more focused on
what you can do, than looking for loopholes and seeking change orders.”
AC Martin works on a variety of commercial and institutional projects, both
private and public, including university campuses, state and local government
facilities and office buildings. McLeod says the firm is using design-build on a
lot of projects, and would use it more if market demand for the delivery system
were higher.
The general response from architects about design-build is mixed, says McLeod.
“Some still resist the method believing they can only serve an owner, can only
do that if an owner holds their contract, and work separately from the
contractor. Others see the merit in design-build and are developing
relationships with contractors, and are seeking out those contracts.”
For metal contractors, the owner’s initial decision can have a bearing on their
role. McLeod says the owner can go one of two ways in deciding how much latitude
to give the team in specifying materials for a project. “The first team can
simply develop guidelines and performance criteria specifications, keeping the
front end very loose. Or, the first team can get more into the design process
and create design development and bridging documents.”
The owner decides where to stop the design team and bring in the builder, says
McLeod, pointing out that metal contractors stand to gain when an owner keeps
the design phase loose. “When they have an opportunity to participate in a
project of that type, they can be creative and aggressive when working with
design-build teams to accomplish different things with roofing systems,
architectural features and framing systems,” he says. “They (metal contractors)
have more opportunity when challenged to be creative.”
Relationships Make the Difference
As more members of the construction industry recognize the benefits of
design-build, the delivery method will gain more prominence. For owners,
architects, engineers and contractors this means deciding how much energy to
invest in building the relationships needed to develop successful designbuild
projects. The majority of the construction industry, including metal building
contractors, seems to believe those relationships are worth the effort.
What is the industry norms of design-build? Do companies embarking in this journey make money? Can you provide some industry norms as regards sales forecast and expenses?
By Anderson